This is where we're at in Australia.
Box Office
Thursday, June 21, 2012
Mary Sum Says: The top 20 fell 39% to $12.87 M, with Prometheus dropping 58% to $4 M in its second week. Many films suffered similar drops, as new releases mopped up just over $4 M. #Figures in [brackets] indicate number of screens and average; takings are in Aus dollars.
Most Popular Films For Period Week, June 14 - 20, 2012
WIR = Weeks In Release
No WIR Title $ % Total $
1 2 PROMETHEUS (M), FOX [469/ $8,531] 4,000,806 -58%
13,923,886
2 1 THAT’S MY BOY (MA15+), SONY PICTURES [226/ $8,305] 1,876,844 N/A
1,881,703
3 1 ROCK OF AGES (M), WARNER BROS [302/ $5,848] 1,766,024 N/A
1,766,024
4 4 MEN IN BLACK 3 (M), SONY PICTURES [431/ $3,374] 1,454,404 -54%
15,625,613
5 3 WHAT TO EXPECT WHEN YOU`RE EXPECTING (M), ROADSHOW [288/ $4,147]
1,194,312 -53%
7,041,346
6 8 THE AVENGERS (M), WALT DISNEY [161/ $4,860] 782,447 -59% 52,478,485
7 5 THE DICTATOR (MA15+), PARAMOUNT [168/ $2,282] 383,333 -65%
13,494,946
8 2 FRIENDS WITH KIDS (MA15+), ROADSHOW [151/ $1,869] 282,255 -62%
1,111,881
9 1 TAKE THIS WALTZ (MA15+), EONE /HOPSCOTCH [16/ $10,772] 172,359 N/A
179,689
10 6 DARK SHADOWS (M), ROADSHOW [113/ $1,327] 149,938 -73%
10,613,030
SOURCE:
http://www.urbancinefile.com.au/home/boxoffice.asp
Now, compare this list with...
Top 50 films in Australia of all time, ranked by total reported gross Australian box office as at January 2012
Rank Title Distributor Release date Box office ($)1
1 Avatar Fox 17 Dec 2009
115,568,684
2 Titanic Fox 18 Dec 1997
57,650,984
3 Harry Potter and the Deathly Hallows: Part 2 Warner Bros 13 Jul 2011
52,611,276
4 Shrek 2 UIP 17 Jun 2004
50,388,327
5 The Lord of the Rings: The Return of the King Roadshow 26 Dec 2003
49,370,354
6 Crocodile Dundee Hoyts 30 Apr 1986
47,707,045
7 The Lord of the Rings: The Fellowship of the Ring Roadshow 26 Dec 2001
47,429,619
8 The Dark Knight Warner Bros 16 Jul 2008
46,089,622
9 The Lord of the Rings: The Two Towers Roadshow 26 Dec 2002
45,654,259
10 Toy Story 3 Walt Disney 24 Jun 2010
42,416,000
SOURCE:
http://www.screenaustralia.gov.au/research/statistics/wctopalltime.asp
An interesting picture and similar to the US rankings in terms of TA's position, isn't it? It's very safe to say that TA is now sitting at third, and may stop just short of Titanic when all's said and done. In fact, the showings are fairly strong only 8 weeks on, and the -59% reflects its duration, rather than near the start or six weeks in like so many other films. Naturally, Avatar remains undisputed; in fact its numbers are actually unparalleled for a country inhabiting about 21 million people.
The detail for Prometheus's massive dropping is interesting to note as well.
Let's see where TDR (and possibly TASM) fall into the list before the end of the year.
